Friday, April 16, 2010

Social Media - Where You'll Find The Senior List

We get asked quite often what other social networks we stay involved with, so I thought I'd post just a few of the places you can find The Senior List (besides our eldercare directory). We hope they provide additional resources for both service providers and consumers alike.


We maintain a presence on LinkedIn with a group site you'll find HERE. We invite you to join The Senior List on LinkedIn, where we have a good number of active discussions, and some very informative news feeds on eldercare related issues.

We also maintain a Facebook Fan Page which you can find HERE. You're encouraged to join us on Facebook which is also proving to be a great networking tool.


On Twitter you'll find us at @SeniorList and at @SeniorLister.

We're pleased to invite you to join us at The Senior List or any of our other social networking spaces. We look forward to seeing you soon!

Senior Care Partners Announce Best-In-Class Service Providers

The Senior List eldercare directory is pleased to announce a new partnership that will recognize the best senior care providers (as measured by their own customers). Below are the details announced in a recent press release. All of our listed providers are encouraged to participate. If you don't have any consumer reviews on The Senior List yet, it's time to get involved.
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SeniorCareMarketer.com, The National Senior Living Providers Network (NSLPN) and The Senior List®, team up to recognize “excellence in customer satisfaction” by announcing The Silver Service Awards program for 2010.

March 31, 2010

Three leading senior-care companies announce an alliance to highlight service providers with high customer satisfaction ratings. SeniorCareMarketer.com, The National Senior Living Providers Network, and The Senior List® are proud to announce the 2010 Silver Service Awards program. The Silver Service Awards will recognize eldercare providers offering superior customer service, as rated by their own customers at The Senior List's consumer-opinion website.

Britt Nichols founder of The National Senior Living Providers Network (NSLPN) thinks customer satisfaction levels say a lot about a service provider. "Customer Satisfaction is everything these days. In the age of the internet, word of mouth isn't just neighbor to neighbor, it's everywhere. We want people to know there are tools that can help them make better informed decisions about care. We intend on making those decisions a little more transparent."

The Silver Service Awards will use The Senior List's consumer-opinion platform to score a provider's eligibility for the award. "This first year, we'll recognize a standout business statewide in each of our 42 business categories" says Chris Clark, co-founder of The Senior List. "This way we'll come up with a best-in-state scenario for businesses with high customer satisfaction scores". Businesses will be rated based on the number of consumer-reports they have on The Senior List, multiplied by their cumulative customer recommendation rating. It's extremely transparent, and easily defined. "This gives eldercare providers an opportunity to have their best customers talk about them on a big stage" says Clark.

SeniorCareMarketer.com's founder, Mark Willaman believes that this is a great time to build a reputation if you're an eldercare provider. "There are 77 million boomers that need, or will need eldercare related services in the near future. Companies that provide value along with great customer satisfaction stand to have a very bright future. SeniorCareMarketer.com has always catered to quality companies serving boomers and seniors. We think the Silver Service Awards will help promote the best of the best."

The Silver-Service Awards will become an annual event, and the winners will be announced each February. Winners will receive recognition in a nationally distributed Press Release, and they'll receive a certificate to display at their place of business. Additionally, winners will have an opportunity to use SeniorCareMarketer.com's proprietary PR Generator.

About the sponsors:

The National Senior Living Provider Network is dedicated to providing all types of Senior Living Professionals a premiere online resource for senior care jobs, news, and community issues.

SeniorCareMarketer.com is a leading marketing and media relations firm for companies selling products and services relating to the aging of America. SeniorCareMarketer.com helps customers improve their visibility and strengthen their brand recognition.

The Senior List® is an eldercare directory focused on consumer-reviews. With its unique user interface, The Senior List encourages consumers to share their experiences with senior-care providers by leaving a testimonial (so that others may benefit).

For additional contest details (including terms and conditions) visit The Senior List.

Thursday, August 13, 2009

I Found the Perfect Place for Mom and Dad- Now What?

You have most likely just navigated some very important decisions regarding the care of your loved one. You now have several additional decisions to make about their new home and lifestyle changes. This following suggestions are designed to help you “organize” your thoughts and help you plan for the next steps.

Is there a home to sell? If your loved one owns a home, planning and preparation for selling the home must begin soon, especially if the funds from the sale of the home will be used to finance new living accommodations. The first professional you need to talk with is a Seniors Real Estate Specialist. These Realtor's have received specific training and education to address the needs of home buyers and sellers 50+. You can locate an agent by browsing The Senior List category of "Real Estate Services" in your city and state or visit the SRES website.

Is the home filled with years of personal and meaningful possessions? Does the task of packing, deciding what to keep and what to give away seem overwhelming? Most of us have a lot of stuff: furniture, kitchen accessories, clothes, hobbies, linens, and everything else that we accumulate throughout our life-time. There are a variety of services available to assist with organizing belongings and helping with the tedious task of deciding what to keep, what to pass on, what to donate, and what to simply throw away. Again, check the listings on The Senior List for local Senior Move Managers in your area, or visit the official National Association of Senior Move Managers site.

Is there a car or two? Most care communities have transportation available for the residents. If your loved still drives, they only need one car, if that. If you are concerned about driving abilities or safety, now is the perfect time to encourage your loved one to let go of the wheels. You may be able to find a non-profit in your area that will accept donated cars and your loved one will benefit from the tax credit.

Prior to move-in to any care community, they will be requesting copies of your loved one's advanced directives, power of attorney documents, and any other health directives. If these documents are already in place, now is a great time to review them with your loved one to ensure they are up to date and accurately reflect their wishes. If these documents are not in place, you must have them before move-in takes place. In fact, everyone, regardless of age, should have these documents. If you need assistance with these legal forms, I recommend you contact an elder law attorney. You can find these specialists on The Senior List or visit the National Academy of Elder Law Attorney's.

These are tough decisions and tasks for any individual to complete on their own. These resources will alleviate stress and anxiety for families and seniors alike during this difficult transition time.

Amie Clark, Co-Founder, The Senior List.com

Tuesday, June 9, 2009

Communication is Key to Better Care, Happy Families

You are traveling. Your mom is in an assisted living community. She isn't sleeping well or taking her medications. You have three sisters, who also lead busy lives. You are constantly playing phone tag between flights and meetings to find out the most recent update about her health and in turn, call each of your sisters to keep them up to date. Sound familiar?

Communication with care providers continues to be a full time job for many family members who are the primary contact for their loved one. As a family liaison myself, I am all too familiar with the time-sucker of phone tag, waiting on hold, and talking to several caregivers before I can get to the bottom of the issue for my clients. "Medications need refills, didn't eat lunch, won't take a shower, wants to go out for lunch, yelled at table mate, didn't sleep well, having a good day, needs new undershirts" were all separate phone calls I fielded during the course of a week for one client. Once I received the information from the care providers, I was then in charge of notifying the family and care team. I estimate that in one week, I spent at least an hour per issue between talking with the care providers, dealing with the issue, and reporting back to family members. So, you can imagine how thrilled I am to write about a company that will solve my communication woes.

Connect for Healthcare, in very simple terms, improves communication between care providers and families. How? Connect for Healthcare allows families to choose their preferred method of contact, email, text, or through a very well designed, easy to use, web portal. The founder, Neil Moore created the service after dealing with his own communication issues while his father resided in an assisted living facility.

"Connect for Healthcare is an inexpensive, easy-to-use, subscription-based web service that uses modern technologies - the Internet, e-mail and text messaging - to create and maintain a new and vital link between families and their loved ones in long-term care. It enables care providers to easily give regular, proactive, specific wellness updates to family members and loved ones no matter where they might be in the world. The family benefits by staying better informed and feeling more connected, their loved ones in long-term care benefit because the better informed and more engaged the family is, the better care they can receive, and the provider benefits by having a simple, one-step method of giving families what they really want."

What I like most about Connect for Healthcare is that each family member can be notified through their preferred method of communication, without any work from the primary family communicator. The family web portal allows families to not only establish their preferred contact method, but to designate what they would like to be notified about. Each client profile is tailored specifically to the client, family, and care provider.

For care providers, using Connect for Healthcare as a tool to communicate with families will save staff time, decrease communication errors, and in many cases, will simplify documentation and charting. Many long term care providers are offering Connect for Healthcare to the families they serve as an additional feature of their community. Families may also request Connect for Healthcare to be set up for their loved one, costs range anywhere from $15-$37 per month. To find out more about pricing or to view a tutorial of the program, visit www.connect4healthcare.com.

Amie Clark, Co-Founder, The Senior List

Friday, May 1, 2009

Adult Care Homes- Personal Care Homes- Board and Care...what's the difference?

As it turns out, there are many differences, and as many similarities. These homes are single family residences that are licensed to provide care services for frail seniors and adults. In some cases, the homes do not have to be licensed at all. The number of residents per home ranges from 1-6, depending on the state licensing requirements. Care services at this level can vary, but typically fit a higher level of care than can be provided in assisted living communities, but don't require full 24 hour nursing care. The advantages of this level of care are consistent care givers, home-cooked food, high staff to resident staffing ratios, and a home-like environment. Typically the costs are less than other levels of care that provide the same services.

While these homes are a great option for many residents, there are some disadvantages. Due to the small number of residents, it is difficult for providers to maintain a full activities program for the residents. The care home may not provide the same social aspect as an assisted living or residential care community. They may not be able to provide transportation, hair-care services, or visiting podiatrists. Care homes are operated by individuals, not corporations who have specific policies and procedures for staff to follow. Many care homes are not able to provide night-time care, as the caregivers are sleeping during the night as well. This is not to say that care homes can't assist toileting at night or be available for emergencies, but consistent, extended night-time care is difficult to maintain. Care homes may also have great difficulty with a resident who is actively exit-seeking.

Lets explore the care home options in Oregon, Washington, and California.

Oregon: Adult Care Homes:
Must be licensed by the state who provides inspections on a yearly basis. Homes may provide care for up to five residents in the home. Homes are licensed and classified on three levels, from one to three depending on the level of care provided, number of caregivers, and experience of providers. There are even homes that are licensed to provide care for residents on ventilators. The cost for an adult care home in Oregon ranges anywhere from $2000-$4000. Medicaid does pay for some adult care home costs.

Washington: Adult Care Homes, Adult Family Homes:
Must be licensed by the state, very similar to Oregon expectations and regulations, yearly inspections, etc... May have up to six residents per home. Levels range from 1-4, depending on the level of care required. Most Adult Family Homes have a Medicaid contract. In addition, the state of Washington requires any home that contracts with Medicaid to carry additional liability insurance. The costs seem a bit higher than Oregon, $2800-$4500 for most residents, $3000-$5000 for homes with licensed providers (RN, PT, etc...) and heavy care (hoyer-lift, hospice, end of life). Adult Family Homes in Washington may also be licensed for one adult day care resident in addition to six full-time residents.

California: Board and Care:
Must be licensed by the state and are inspected. There are a variety of sizes of homes in California and rooms can be shared or private. Homes can receive specialized waivers to provide care for those on hospice, Alzheimer's disease, and ventilators. Board and Care homes in California can be secure (locked) to provide care for residents who wander. The cost for a Board and Care home range from $1200-$6000 per month, depending on location in the state and amenities offered. Few Board and Care homes accept Medi-Cal.


Many thanks to contributors of this article:
Bobbi Trifon, ElderHomeFinders
Claudia Belindean, A Caring Choice

Amie Clark, Co-Founder, The Senior List

Monday, April 13, 2009

The Cost of Care

We often field calls from clients and other professionals about the cost of care across the nation. I am thrilled to share an incredible tool I recently discovered to help answer those questions! The Cost of Care Map has been developed by Genworth Financial, a leading financial security company. The map provides an overlay of each state, citing yearly costs for Nursing Homes, Assisted Living, Adult Day Health Care, Home Health Aide, and Homemaker Services. Some states are even called out by metro region, allowing the user to compare metro areas within particular states. What struck me was the vast differences in costs not only across the states, but even within specific states themselves! The tool is very user friendly and serves as a cold dose of reality to the rising costs of care in all settings.

Amie Clark, Founder, TheSeniorList.com
www.theseniorlist.com

Tuesday, April 7, 2009

The Senior List: an answer to Boomers' dilemma of how to help aging parents

The Senior List was recently reviewed by a well known and highly respected PR professional. We think Marilynn hit the nail on the head when she wrote about our site... "what's more, those of us in the "sandwich" appreciate the convenience, efficiency, transparency, and objectivity of peer reviews, so to speak. And we love to share what we learn. I predict we are the ones who will build and use this site most effectively."

Thank you Marilynn and to all who have contributed to our growing site thus far. The seniors in our lives are better for it.

By: Marilynn Mobley,
Find her blog at: http://babyboomerinsights.typepad.com/my_weblog/

"Over the past year, my husband and I have each had the responsibility of finding services for our aging parents, who still live independently. My parents live in Waycross, Georgia, in the home my father built 57 years ago, while my mother-in-law lives in St. George Village, a lovely retirement community in Roswell, Georgia.

Now, I consider myself pretty savvy when it comes to research. I not only know how to find things online, I'm quite familiar with the Yellow Pages and I even know how to use a card catalog. So you'd think it wouldn't be too hard to find senior services by letting my fingers do the walking. But, I've been surprised at how difficult and frustrating it can be!

There's certainly no lack of information, but pulling it together, making comparisons and trying to figure out what is hype and what is transparent information isn't always easy or even possible. Most of the time, we've resorted to asking people we trust for their recommendations. In the case of Ralph's mother, when we needed to hire someone to help her with daily chores and errands after she returned home from rehab, we turned to the folks at St. George for advice. But for my parents, that wasn't an option. We relied on word-of-mouth from friends and neighbors.

That's why I was delighted to learn about www.TheSeniorList.com. Co-founders Chris and Amie Clark describe it as a national online resource that helps match people with senior-related services in their communities. By visiting The Senior List and clicking on a state, users can browse, add, or rate their local businesses. It's a great place to find everything from quality housing to in-home care to support services.

Already, there are over 8,000 businesses in the database, but for it to realize its full potential, businesses need to list themselves and consumers need to rate the services they use so that others can benefit from their experiences. Businesses that don't consistently receive at least three stars (of a possible five) from consumers are dropped from the site.

Beyond aggregating information service providers, the site also offers learning resources, such as expert articles and links to useful sites.

Launched about a year ago, I believe this site has the potential to be very powerful. Boomers, especially women, frequently turn to the Internet to do research. What's more, those of us in the "sandwich" appreciate the convenience, efficiency, transparency, and objectivity of peer reviews, so to speak. And we love to share what we learn. I predict we are the ones who will build and use this site most effectively."

Marketers: pay attention to this trend. Boomers and Seniors want trustworthy resources, not "messaging" about your products and services. My daddy used to tell me, "It's easier to ride a horse in the direction it's already going." My recommendation is to look for horses that are already out of the gate, rather than building a whole new racetrack!